The palgrave encyclopedia of social marketing
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The palgrave encyclopedia of social marketing
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WebbThe Palgrave Encyclopedia of Social Marketing. Capa dura – 15 maio 2024. Pré-venda com Preço Mais Baixo Garantido. Detalhes. Social Marketing is a rapidly evolving field … Webbscience, decision science, and marketing. The journal is a key offering of the Behavioral Science & Policy Association in partnership with the Brookings Institution. The mission of BSPA is to foster dialog between social scientists, policymakers, and other practitioners in order to promote the application of rigorous
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WebbReflecting new developments as well as the state of the art, this Encyclopedia provides an authoritative overview of the current field of social marketing. It covers various facets …
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